Canada’s meeting place for freelance writers and creators

Established 2010

In this regular feature, Story Board asks Canadian freelancers to share a few details about their work habits and their strategies for navigating the ups and downs of freelance life.
Sheila Pinder
Sheila Pinder is a dog lover, bird watcher, horseback rider, retired elementary school principal, and storyteller. As a freelancer, she focuses on proofreading and editing and she’s an online course facilitator at Fleming College.

How did you develop your skill set?

I was born a proofreader (it’s a curse) and became a better writer through extensive practice (10 years full-time freelance) and reading critically.

What’s been your best professional development experience? How did that shape your work?

A Continuing Education course at Western University started my freelance journey in 1991…I connected with a group of folks who wanted the same things professionally…we supported and encouraged one another, and shared work when we could.

How much was your first paid freelance assignment?

$50. I wrote a column for editor Dave Dauphnee at the London Free Press about Canada’s first-ever National Day of Mourning for workers injured or killed in the workplace.

What kind of clients do you love working with? What are your “green flags”?

Clients who recognize my skillset, who ask questions but don’t insist they always know best, clients who understand that perfect is not possible.

Have you had a “this is why I do this” moment? Tell us about it.

I am in the process of proofreading/editing my son’s third novel (I’ve completed work on his first two). He is a much better and more prolific writer than I am. If I provided him with any kind of inspiration through my own career path, then that is what makes me most proud.

If you freelance part-time as a side hustle, what is your ultimate goal?

I want to have my own books published traditionally one day. I’ve learned that I’m better at telling other people’s stories than my own.

Find Sheila online!

In this regular feature, Story Board asks Canadian freelancers to share a few details about their work habits and their strategies for navigating the ups and downs of freelance life.

Fifteen years ago, Story Board launched with a simple but ambitious intention: to give Canadian freelancers a place to learn, connect, and advocate for a better, more sustainable creative career.

Feeling like you’re faking it—even with solid bylines and clients? You’re not alone. In September 2025, the Canadian Freelance Guild hosted a webinar on Imposter Syndrome and How to Beat It featuring expert panelists John Geary, Vanessa Chiasson, and Kaarina Stiff.

We're revitalizing our series, Off the Wire. Here, we gather stories about the media business, journalism, writing, communications, and freelancing—with a Canadian focus. Who needs a water cooler?

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WildBrain has announced that it’s exiting the Canadian broadcast space, shuttering its networks including Family Channel, WildBrainTV, Télémagino and more.

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Suzanne Bowness asks the all-important question, when do you know it’s time to call it quits on an experiment that isn’t working?

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It's a question circulating on social media and in writers' conversations everywhere: when is the right time to start offering a new service or explore a new niche? And equally important—when do you know it's time to call it quits on an experiment that isn't working?

With freelance participation on the rise and regulations tightening, it’s more important than ever to stay informed. Here are the latest stories shaping the future of freelancing and media in Canada.

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Mina Einifar walks you through how to use YouTube as a stable, long-term platform to showcase your work and attract clients.

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We're revitalizing our series, Off the Wire. Here, we gather stories about the media business, journalism, writing, communications, and freelancing—with a Canadian focus. Who needs a water cooler?With freelance participation on the rise and regulations tightening, it’s more important than ever to stay informed. Here are the latest stories…

Freelancing stories from around the web

More from Canadian Freelance Guild

We're revitalizing our series, Off the Wire. Here, we gather stories about the media business, journalism, writing, communications, and freelancing—with a Canadian focus. Who needs a water cooler?

Freelancing stories from around the web

More from Canadian Freelance Guild

This article is by Julie Barlow, author of GOING SOLO: Everything You Need to Start Your Business and Succeed as Your Own Boss (with Jean-Benoît Nadeau).

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